WHO WE ARE

Étoile Hospitality, an American consulting firm based in Miami, brings over 20 years of multi-corporate, worldwide experience in restaurant development, operational excellence, and business coaching. Our background includes working with leading international brands and diverse hospitality groups, giving us a unique perspective on what it takes to succeed in highly competitive markets.

We combine this global expertise with a hands-on, practical approach tailored to the Dubai market. Whether you are a startup founder, an established operator, or an investor, our experience allows us to streamline operations, enhance profitability, and create sustainable restaurant concepts designed for long-term success in one of the world’s most vibrant hospitality destinations.

WHO WE ARE

We provide end-to-end restaurant consulting and coaching tailored to Dubai’s dynamic hospitality sector:

1. For Startups & Entrepreneurs

  • Concept development & business planning

  • Feasibility studies & market entry strategies

  • Location assessment & lease negotiations

  • Brand creation (identity, menus, guest experience design)

2. For Existing Restaurants

  • Profit acceleration strategies (5%–7% margin growth within 90 days)

  • Overhead reduction & expense control

  • Menu engineering for higher profitability

  • Staff training & leadership development

3. For Future Owners & Investors

  • Franchise development & expansion strategies

  • Investor pitch support & financial modeling

  • Systems design for scalability and operational consistency

Étoile Hospitality Services

  1. Concept Development & Business Planning

    • Market Research, Competitor Analysis, Customer Targeting

    • Financial Feasibility Studies (ROI Projections, Investment Planning)

    • Location Assessment (Market Demand, Footfall Analysis)

    • Brand Identity Development (Naming, Logo, Menu Design, Signage, Digital Presence)

  2. Operational Setup

    • Menu Engineering (Profitability Analysis, Costing, Pricing Strategies)

    • Standard Operating Manuals & Systems

  3. Human Resources & Training

    • Staff Recruitment & HR Support (Job Descriptions, Contracts, Onboarding)

    • Hospitality Training (Service Excellence, Brand Culture)

    • Team Training & Development (Front-of-House & Kitchen Staff)

    • Post-Opening HR Management (Employee Relations, Retention Strategies)

  4. Procurement & Operational Support

    • Procurement Services (Equipment, Furniture, OS&E, Consumables)

    • Vendor & Supplier Network Development

    • Food Safety & Hygiene Training Programs

  5. Brand Marketing & Growth

    • Marketing Strategy & Campaign Planning

    • Customer Engagement & Loyalty Programs

    • Franchise Development & Expansion Support